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Cookie Policy

Last Updated: January 1, 2026

Cookies at a Glance

ReadyAimRetire uses cookies and similar tracking technologies to provide you with the best possible experience when using our website and OnTarget™ platform. This Cookie Policy explains what cookies are, how we use them, and how you can manage your cookie preferences.

By continuing to use our website, you consent to our use of cookies as described in this policy. You can withdraw your consent at any time by adjusting your browser settings or using our cookie management tools.

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, improve user experience, and provide information to website owners.

Cookies typically contain the following information:

  • The name of the website that placed the cookie
  • A unique identifier for your device or browser
  • The expiration date of the cookie
  • Small amounts of data related to your interaction with the website

Cookies can be "persistent" (remaining on your device until they expire or you delete them) or "session" cookies (deleted automatically when you close your browser).

2. Types of Cookies We Use

We use several categories of cookies on our website and OnTarget™ platform. Below is a detailed breakdown of each type:

Essential Cookies

Required

These cookies are strictly necessary for the operation of our website and platform. They enable core functionality such as user authentication, session management, and security features. Without these cookies, we cannot provide our services.

Examples:

Cookie Name Purpose Duration
session_id Maintains your logged-in state Session
csrf_token Protects against cross-site request forgery attacks Session
auth_token Authenticates your identity 30 days

Performance Cookies

Optional

These cookies collect information about how visitors use our website, such as which pages are visited most often and whether users receive error messages. This information helps us improve our website's performance and user experience.

Examples:

Cookie Name Purpose Duration
_ga Google Analytics - distinguishes users 2 years
_gid Google Analytics - distinguishes users 24 hours
_gat Google Analytics - throttles request rate 1 minute

Functional Cookies

Optional

These cookies allow our website to remember choices you make (such as your preferred language, region, or display settings) and provide enhanced, personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog.

Examples:

Cookie Name Purpose Duration
user_preferences Stores your display and accessibility preferences 1 year
language Remembers your preferred language 1 year
theme Remembers your theme preference (light/dark mode) 1 year

Advertising Cookies

Optional

These cookies are used to deliver advertisements that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. We work with trusted third-party advertising partners who may place these cookies.

Examples:

Cookie Name Purpose Duration
_fbp Facebook Pixel - tracks conversions from ads 90 days
IDE Google DoubleClick - serves targeted ads 1 year
fr Facebook - delivers and measures ads 90 days

3. Third-Party Cookies

In addition to our own cookies, we use various third-party services that may set cookies on your device. These third parties include:

Google Analytics

We use Google Analytics to understand how users interact with our website. Google Analytics uses cookies to collect information about your usage in an anonymous form. For more information, see Google's Privacy Policy.

Google Ads & DoubleClick

We use Google Ads and DoubleClick to display targeted advertisements and measure campaign effectiveness. These services use cookies to track your browsing activity across websites. Learn more at Google's Ad Settings.

Facebook Pixel

We use Facebook Pixel to measure the effectiveness of our advertising on Facebook and Instagram. This tool uses cookies to track conversions and build targeted audiences. Visit Facebook's Privacy Policy for more information.

Content Delivery Networks (CDNs)

We use CDNs such as Cloudflare to deliver website content efficiently. These services may set cookies to optimize content delivery and protect against malicious activity.

Important: We do not control third-party cookies. These cookies are governed by the privacy policies of the respective third parties. We recommend reviewing their privacy policies to understand how they collect and use your information.

4. Managing Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences through the following methods:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies or delete certain cookies. The following links provide instructions for managing cookies in popular browsers:

Opt-Out Tools

You can opt out of certain third-party advertising cookies using the following industry tools:

Google Analytics Opt-Out

You can prevent Google Analytics from recognizing you on return visits by downloading and installing the Google Analytics Opt-out Browser Add-on.

Impact of Disabling Cookies

Please note that if you choose to block or delete essential cookies, certain features of our website and OnTarget™ platform may not function properly. You may not be able to log in, save your preferences, or access certain areas of the site. Functional and performance cookies are optional, but disabling them may result in a less personalized experience.

5. GDPR Cookie Rights (EU & UK Residents)

If you are a resident of the European Union (EU) or United Kingdom (UK), you have specific rights under the General Data Protection Regulation (GDPR) regarding cookies and personal data:

Right to Information

You have the right to be informed about how cookies are used to collect and process your personal data.

Right to Consent

We must obtain your explicit consent before placing non-essential cookies on your device. You can withdraw consent at any time.

Right to Access

You can request a copy of the personal data we have collected about you through cookies.

Right to Erasure

You have the right to request deletion of your personal data collected through cookies, subject to certain exceptions.

To exercise any of these rights, please contact us at privacy@readyaimretire.com. We will respond to your request within 30 days as required by GDPR.

6. CCPA / CPRA Cookie Rights (California Residents)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) regarding cookies and personal information:

  • Right to Know: You have the right to know what personal information we collect through cookies, how it is used, and whether it is sold or shared.
  • Right to Delete: You can request deletion of personal information collected through cookies, subject to certain exceptions.
  • Right to Opt-Out: You have the right to opt out of the "sale" or "sharing" of your personal information, which may include certain cookie-based tracking. Click the "Do Not Sell or Share My Personal Information" link in our website footer to exercise this right.
  • Right to Limit: You can limit the use of your sensitive personal information collected through cookies.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

Do Not Sell or Share My Personal Information

We do not sell your personal information in the traditional sense. However, the use of certain advertising cookies may be considered a "sale" or "sharing" under California law. To opt out of this activity, adjust your cookie preferences using the tools described in Section 4 or contact us at privacy@readyaimretire.com.

For more information about your California privacy rights, please see our Privacy Policy or contact us at privacy@readyaimretire.com.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will:

  • Update the "Last Updated" date at the top of this policy
  • Notify you of material changes through a prominent notice on our website
  • In some cases, send you an email notification (if we have your email address)

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.

8. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please don't hesitate to contact us:

Mailing Address

ReadyAimRetire, LLC
Attn: Privacy Team
123 Financial Way, Suite 400
San Francisco, CA 94104
United States

Phone

(555) 123-4567
Monday - Friday, 9:00 AM - 5:00 PM PT

We are committed to resolving any concerns you may have about our use of cookies and protecting your privacy. We will respond to all inquiries within 30 days.

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